VistaSpotlight™ · firm command center · real products only
Brokerage Hub — think like a broker, see everything
You run 5 agents or 500. One screen answers: Who is getting hits? Who has hot buyers? Who is live in the field? Who paid their seat? No kvCORE tab + Zillow tab + spreadsheet. One graph rolls up every agent's RESO listings, lead telemetry, CRM sync, and VistaSign activity.
Agent matrix Hot leads ≥10m Field ops White-label Stripe Connect $49 flat starter
Five tabs — five broker questions
- Overview — Firm funnel: 30-day views, unique visitors, hot leads, dwell, VistaSign pending/completed
- Agents — Full performance matrix, ranked by impact
- Field Ops — Showings, miles, meetings, last city (opt-in privacy)
- Enterprise — Broker Starter $49 · Pro $299 · Enterprise $99 yr 1 → $499 + $49/seat
- Rollout — 5-step white-label checklist + email 30-day reports to broker/agents
Agent performance matrix — how you know who is winning
Every agent row is a live rollup from listing telemetry — not demo numbers when roster is connected.
| Column | What it means | Why broker cares |
|---|---|---|
| Listings | Active inventory count | Production volume |
| Views | 30-day buyer sessions | Marketing reach |
| Hot | Sessions ≥10 min dwell | Serious buyers — call these first |
| Clicks | Contact button taps | Intent to connect |
| Dwell | Avg minutes on page | Content quality signal |
| CRM | Leads synced/imported | Pipeline health |
| Live | Online now | Who can take a lead right now |
Ranking formula: views_30d + hot_leads_30d × 3 — hot buyers weighted because they predict closes.
API: GET /api/hub/brokerage/pulse?slug=your-firm · Batched query for 200-agent scale.
How brokers onboard agents (today)
- Set your
brokerage_slugduring firm setup - Share /v3/agent-signup-pro with agents
- Each agent: license verify → RESO listing go-live
- Matrix fills automatically — no manual CSV
Roadmap: CSV bulk invite · CRM roster OAuth · MLS office sync via office_mls_id
How Brokerage Hub helps brokers win
- Visibility — See under-performers before they churn
- Coaching — Hot-lead count = who needs follow-up training
- Billing — One Stripe master invoice for seats
- White-label —
yourfirm.vistaview.ai— your brand, our engine - Cost — $49–$99/mo vs $499–$999+ kvCORE stacks
- No GCI cut — Platform fee only; 5% on attributed closes vs Flex ~40%
Enterprise & attributed close
Stripe Connect Express for firm payouts. Record attributed closes in Enterprise tab — 5% success fee via invoice or application_fee split. Self-sourced agent deals: $0 at close.
VistaSign firm context: logo, letterhead, legal footer on every envelope for the whole roster.
FAQ
Why is my matrix empty?
No agents have completed signup with your brokerage_slug yet. Use sample mode for demo KPIs, or invite roster via agent signup.
Can I import 100 agents from my CRM?
Not automated today. Agents connect BYO-CRM for leads (contacts), not roster. CSV bulk invite is the planned fast path.
Does this replace my back-office MLS system?
Brokerage Hub is marketing intelligence + performance + billing — not MLS compliance submission. RESO compose happens in Listing Studio; board compliance stays with your MLS.